At Yellowbelly, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and disclose your information when you visit or make a purchase from www.yellow-belly.com.au (“Website”).

By using our Website, you agree to the collection and use of information in accordance with this Privacy Policy.

When you interact with our Website, we may collect both personal and non-personal information.

This may include:

• Full name 
• Billing and shipping addresses 
• Email address 
• Phone number 
• Payment information 
• Order history 

We collect this information when you:

• Make a purchase 
• Create an account 
• Subscribe to marketing communications 
• Contact us directly 
• Participate in promotions or surveys 

When you browse our Website, certain information is automatically collected, including:

• IP address 
• Browser type and device information 
• Time zone settings 
• Pages viewed and browsing activity 
• Referral websites or search terms 
• Interaction with advertisements and marketing campaigns 

This information helps us improve the functionality and performance of our Website.

Yellowbelly uses cookies and similar technologies to enhance your browsing experience and better understand how customers use our Website.

These technologies may include:

• Cookies 
• Web beacons 
• Pixels 
• Tags 
• Analytics tools 

Cookies help us:

• Remember your preferences 
• Improve Website functionality 
• Analyse Website traffic 
• Personalise advertising and marketing 

You can choose to disable cookies through your browser settings, however some parts of the Website may not function correctly as a result.

We use your information for purposes including:

• Processing and fulfilling orders 
• Shipping and delivery updates 
• Customer service and support 
• Fraud prevention and security monitoring 
• Improving our products and Website experience 
• Marketing and promotional communications 
• Analysing customer behaviour and Website performance 

Where permitted, we may also send you updates about new products, promotions, and special offers. You may unsubscribe from marketing emails at any time.

We may work with trusted third-party providers to operate our Website, process payments, deliver products, and provide advertising or analytics services.

Advertising partners may collect information about your activity across websites in order to provide more relevant advertisements. This is commonly known as interest-based advertising.

Third-party platforms we may use include:

• Meta Advertising 
• Google Advertising 
• TikTok Advertising 
• Pinterest Advertising 
• Klaviyo 

To learn more about online advertising preferences or opt-out options, you can visit:

• https://optout.networkadvertising.org/?c=1 
• https://optout.aboutads.info/?c=2&lang=EN 
• https://www.aboutcookies.org.uk/ 

Please note that opting out does not completely remove advertisements — it may simply make them less relevant to your interests.

Yellowbelly does not sell your personal information.

However, we may share your information with third parties where necessary to:

• Process payments 
• Deliver orders 
• Operate our Website 
• Conduct analytics and marketing activities 
• Comply with legal obligations 
• Protect our legal rights and prevent fraud 

All third-party providers are expected to handle your information securely and in accordance with applicable privacy laws.

We retain your personal information only for as long as necessary to:

• Fulfil orders and services 
• Meet legal and accounting obligations 
• Resolve disputes 
• Enforce our agreements 

You may request deletion of your personal information at any time by contacting us.

Occasionally, information on our Website may contain errors, inaccuracies, or omissions relating to product descriptions, pricing, promotions, availability, or shipping details.

Yellowbelly reserves the right to correct or update information at any time without prior notice, including after an order has been submitted.

We may revise this Privacy Policy from time to time to reflect changes to our business practices, legal obligations, or operational requirements.

Any updates will be published on this page.

If you have any questions about this Privacy Policy, would like access to your personal information, or wish to make a complaint, please contact us:

Yellowbelly
Email: info@yellow-belly.com.au